Apply Online
- Director of Marketing & Communications
Description
Organization: The Catholic Schools Foundation (CSF)
Position Title: Marketing and Communications Coordinator
Reports to: Director of Advancement
The Director of Marketing and Communications leads all marketing and communications activities and has direct responsibility for designing and implementing comprehensive marketing, social media, communications, public relations, and event marketing plans. This includes website and brand management.
Requirements
Skills Required:
The ideal candidate must be self-directed with excellent interpersonal, written, and oral communication skills. This person must be comfortable managing multiple projects concurrently and independently. The candidate must also possess the skills to align CSF’s goals with its target audiences and identify market opportunities. A minimum of five years of marketing and communications or related experience required. The ideal candidate will be highly skilled in MS Office and G-Suite and have database experience. Use of Adobe Photoshop/In Design/Canva, as well as WordPress or other content management systems, is expected.
Responsibilities:
- Develop and implement the Foundation’s annual marketing and communications strategy with an emphasis
on measurable social media engagement, including a calendar for public relations across all media outlets
(print, online, radio, TV, social media), including earned media strategies and press releases, and press
advisories. - Responsible for digital strategy and management, including website and social media with emphasis on
using SEM and SEO to enhance CSF’s digital marketing and improve analytics. This includes routine
updates, annual audit of website content, and ongoing monitoring and analysis. - Increase use of video and webinars as medium for communication, including but not limited to seasonal, thank you, school and family messages, and solicitations as appropriate.
- Develop, manage, plan, and report on all aspects of marketing and communication activities including
website, social media, newsletters (both online and print), advertisements, video projects, solicit materials,
and other marketing or communications projects as needed or assigned. - Responsible for design and production of Annual Report, Monthly E-news, Quarterly Board updates, print
newsletters and Dinner program book and collateral, event sponsorship ads and additional design and
production as needed. Coordinating with the Advancement Associate as appropriate. - Manage all marketing and communication activities for events including program books, invitations, press
releases, speaking programs, electronic communications, promotions, event videos, and other materials as
needed. - Develop, maintain and regularly update a library of marketing materials that include but are not limited to
standardized data sheets, database of student, school and donor stories, talking points, presentation
materials, informational packets for staff and Board of Trustees, and donor communications. - Maintain brand presence and relationships in the Catholic space to ensure CSF is seen as the leading
Catholic education non-profit in the Boston area. - Build strong relationships with local media outlets.
- Engage with schools, corporate and other partners on the promotion of stories and grants, including, but not
limited to, press toolkit for grantees to help promote CSF to additional media outlets. - Develop and implement brand strategy and ensure the consistent and correct use of all materials related to
the brand. - Other duties as called upon.
Full-time, exempt position. Schedule includes some weekends and evening events.
All resume inquiries can be emailed to [email protected] or submitted via this page.
The mission of the Catholic Schools Foundation is to change lives by providing families with demonstrated financial need an opportunity to give their sons and daughters a quality education, focused on Christian values and character formation at Catholic schools located throughout the Archdiocese of Boston, regardless of race, religion, ethnicity or gender.
